Rough translation: Blue Origin doesn’t give a damn about SpaceX’s media circus. It’s not trying to outdo competitors with each subsequent project — the company is working on just two rockets (New Shepard and New Glenn) with hopes to launch a manned flight before the end of 2018. Blue Origin is worrying about Blue Origin. That’s it.
It’s a bit too early to tell whether Blue Origin’s strategy is any better than SpaceX’s, or vice versa. Competition is a powerful force for innovation. But with the commercial space industry quickly growing (and SpaceX threatening to monopolize it), it’s easy enough to keep innovating in an effort to one-up the competition, losing sight of the main goal in the process.
One way to judge who wins? Whoever sends humans farther than they’ve ever gone. In that sense, the companies are striving for the same goal in the long term, and those that keep their eyes on the prize might fare best. In her interview with Engadget, Blue Origin’s Dietrich said that the company’s vision of millions of people living and working in space meant that they “are applauding all launch operators that are building new and more capable systems.”
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