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Oct 27, 2023

Apple’s $1 billion standoff against AI-rivals Microsoft, Google, OpenAI

Posted by in categories: mobile phones, robotics/AI

No AI announcements expected at Apple event on Monday.

Apple is reportedly spending a billion dollars a year in a major push for artificial intelligence. Over the last year, the AI boom has seen many of its tech adversaries investing millions and billions of dollars into large language models (LLMs) and conversational platforms.

Although the iPhone maker is hush about what is cooking in its AI laboratory, Interesting Engineering reported earlier that the company may be looking to revamp Siri with generative AI capabilities. Much like how OpenAI’s ChatGPT (Plus and Enterprise) can now generate content from voice commands, iPhone users could use Siri similarly.

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